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E-commerce is simply the buying and selling of goods and services using the internet.  It is a $4 trillion industry that is growing rapidly.  Read investment cases for global e-commerce:

The following funds are focused on e-commerce.  They can be used to increase your portfolio’s exposure to US and international e-commerce markets.

Note: These are not recommendations, just investment ideas for further research.

Fund Ticker Expense Holdings Inception
Amplify International Online Retail XBUY 0.69% 54 1/29/19
  Offers straightforward, well-diversified exposure to international online retailers. The fund holds stock in firms from both developed and emerging markets that receive at least 90% of their revenue from online retail, online travel services, or online marketplaces.
Amplify Online Retail IBUY 0.65% 50 4/19/16
  Offers straightforward and diversified equity exposure to global online retailers. The fund holds stock in firms with at least 70% of their revenues from online sales.
EMQQ Emerging Markets Internet & Ecommerce EMQQ 0.86% 91 11/12/14
  Offers straightforward equity exposure to internet and e-commerce in emerging markets. The index-based fund targets firms engaged in internet service, retail, broadcasting and media, and online advertising, gaming, travel, search engines and social networks.
Franklin Disruptive Commerce BUYZ 0.50% 61 2/25/20
  Provides access to companies that are related to new online markets, streamlined procurement systems, and game-changing ways to deliver goods and services.
Global X E-commerce EBIZ 0.50% 43 11/27/18
  Seeks to invest in companies positioned to benefit from the increased adoption of E-commerce as a distribution model, including companies whose principal business is in operating E-commerce platforms, providing E-commerce software and services, and/or selling goods and services online.
KraneShares Emerging Markets Consumer Technology KEMQ 0.61% 55 10/11/17
  Seeks to track the Solactive Emerging Markets Consumer Technology Index, which selects companies from 26 eligible countries within emerging markets whose primary business or businesses are internet retail, internet software/services, purchase, payment processing, or software for internet and E-Commerce transactions.
ProShares Online Retail ONLN 0.58% 27 7/13/18
  Lets investors tap into the potential growth of online retail by pinpointing retailers that principally sell online or through other non-store channels, and then zeroing in on the companies reshaping the retail space, like Amazon and Alibaba.